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Live Speaker Programs: Endangered Species
Employ Technology to Evolve and Flourish

In this Pharma Marketing Talk interview, our guest, Bill Cooney, President and CEO, MedPoint Communications, will lay out the problems of face-to-face speaker programs in today's regulatory, cost-conscious, and busy work-schedule environment. Cooney will give examples of the many benefits of using technology to deliver and manage speaker programs. full article and podcast